Expect streaming consolidation: Disney's President of Global Advertising Rita Ferro Adgully - 08 Dec 2023 Expect streaming consolidation: Disney's President of Global Advertising Rita Ferro ... More
Rita Ferro's Visionary Leadership at Disney: Pioneering Strategies for Success and Inclusivity (Video) MediaVillage - 05 Mar 2024 Rita Ferro's Visionary Leadership at Disney: Pioneering Strategies for Success and Inclusivity (Video) ... More
Disney's Rita Ferro Elevated to Global Advertising President TheWrap - 27 Oct 2023 Disney's Rita Ferro Elevated to Global Advertising President ... More
Disney Advertising Chief Rita Ferro Adds Global Oversight as Disney+ Ad Business Expands (Exclusive) Hollywood Reporter - 27 Oct 2023 Disney Advertising Chief Rita Ferro Adds Global Oversight as Disney+ Ad Business Expands (Exclusive) ... More
Disney+ to provide gaming and shopping options to subscribers? Here’s what we know so far The Economic Times - 08 Dec 2023 Disney+ to provide gaming and shopping options to subscribers? Here’s what we know so far ... More
Disney global ads president: expect streaming consolidation The Media Leader - 07 Dec 2023 Disney global ads president: expect streaming consolidation ... More
Disney Debuts Future of Entertainment and Advertising at Fourth Annual Tech & Data Showcase at CES The Walt Disney Company - 11 Jan 2024 Disney Debuts Future of Entertainment and Advertising at Fourth Annual Tech & Data Showcase at CES ... More
Disney's president of advertising on AI, new ad formats and media consolidation in 2024 Ad Age - 20 Dec 2023 Disney's president of advertising on AI, new ad formats and media consolidation in 2024 ... More
TV Advertising: Disney 'leverages streaming audience data to boost linear viewing' Digital TV Europe - 06 Dec 2023 TV Advertising: Disney 'leverages streaming audience data to boost linear viewing' ... More
Disney+ Considers Adding Gaming and Shopping Experiences for Advertisers Variety - 07 Dec 2023 Disney+ Considers Adding Gaming and Shopping Experiences for Advertisers ... More
Disney ads chief: TikTok is now our ‘programming extension’ The Media Leader - 18 Oct 2023 Disney ads chief: TikTok is now our ‘programming extension’ ... More
Disney Advertising president Rita Ferro: ‘We know the importance of linear.’ Awful Announcing - 14 Jan 2024 Disney Advertising president Rita Ferro: ‘We know the importance of linear.’ ... More
Rita Ferro of Disney: 93% of our reach is multicultural PRODU - 19 May 2023 Rita Ferro of Disney: 93% of our reach is multicultural ... More
As Florida Standoff Continues, Disney Ad Chief Rita Ferro Calls On Upfront Buyers In New York To “Lean Into All Aspects Of Diversity” Deadline - 16 May 2023 As Florida Standoff Continues, Disney Ad Chief Rita Ferro Calls On Upfront Buyers In New York To “Lean Into All Aspects Of Diversity” ... More
Steve Huffman, Albert Cheng, Rita Ferro to Join Variety Entertainment Summit at CES Variety - 15 Nov 2023 Steve Huffman, Albert Cheng, Rita Ferro to Join Variety Entertainment Summit at CES ... More
Rita Ferro on Pulling Off Disney's Upfront Sans Jimmy Kimmel Adweek - 19 May 2023 Rita Ferro on Pulling Off Disney's Upfront Sans Jimmy Kimmel ... More
Disney offering ‘single campaign’ buying across Hulu and Disney+ Digital TV Europe - 12 Jan 2024 Disney offering ‘single campaign’ buying across Hulu and Disney+ ... More
Disney Flexes Programmatic Muscles At This Year’s Tech & Data Showcase AdExchanger - 26 Jan 2023 Disney Flexes Programmatic Muscles At This Year’s Tech & Data Showcase ... More
Disney's Rita Ferro: We aspire to triple our investment in inclusion and diversity PRODU - 20 May 2022 Disney's Rita Ferro: We aspire to triple our investment in inclusion and diversity ... More